FIAT - BILLBOARD MUSIC AWARDS
"Cold Open FIAT - Billboard Music Awards 2021"
"A RIDE #FULLOFATTITUDE"
FIAT provided an incredible experience for Letticia Munniz: a new FIAT Toro full of attitude to drive her home before the Billboard Music Awards.
Client: WarnerMedia / FIAT
Work: Motion Graphic and Video Editing
Package Items: On Air and Social Media
As a strategy for announcing the award on TNT, FIAT and TNT sent kits to influencers.
The result of this action was compiled into a fun video to be published on the Squid platform.
"Influencers for Squid"